Our fast-paced culture has made people more aware of how they use their time, with technology facilitating the squeezing of every minute. Doing chores, driving, working out, and walking are some of the activities that most people find themselves looking for ways to fill.
This has made podcasts some of the most popular mediums for content creators to connect with their followers. It is more likely that you would listen to me reading this article to you in a podcast format while you are driving than you taking 5 minutes to sit down and read it.
With more than 850,000 active podcasts in 2020 and 70% of the US population being familiar with them, podcasts have become an effective tool to learn about a variety of topics. From global news to comedy, from engineering to marketing, there is sure to be a podcast to fill your needs.
There are many podcasts aimed at those interested in marketing—however, I have selected what I believe to be the 10 best growth marketing podcasts currently available.
While there might be names you recognize as well as some hidden gems, these are the podcasts you should be listening to if you are interested in growth marketing!
Produced by DigitalMarketer and hosted by Ralph Burns and Amanda Powell, Perpetual Traffic has been running since July of 2015, quickly becoming a favorite among growth marketing professionals and enthusiasts.
In this podcast, Ralph and Amanda share the latest and most successful strategies to acquire leads and generate sales by using paid traffic.
The host duo brings years of experience to the show.
Ralph not only is the Founder and CEO at Tier 11, but he also has more than 13 years of internet marketing and 20 years of Sales Management experience. Amanda, the Director of Marketing at DigitalMarketer, has also been part of the marketing industry for the past 7 years.
Their combined experience and success stories will allow listeners of all levels to easily learn about growth marketing with real-life examples.
Expert guests also contribute to the discussion of topics ranging from social media advertising and Google Ads to practical strategies on how to improve your growth marketing campaigns.
If you are looking for a podcast that talks about everything related to paid traffic, this is a podcast you can’t miss!
Everyone Hates Marketers
While the title might not be entirely true—as the team at GrowthMarketer personally loves marketers—it is a jab to those marketing “specialists” that have caused the industry to be disliked by many. Everyone Hate Marketers defines itself as “the only podcast for people sick of marketing bullshit.”
With his witty sense of humor and direct approach, Louis Grenier has been hosting the show since March of 2017. Louis has more than 10 years of marketing experience, having worked for companies such as Dropbox or Hotjar. He recently left his job at the latter to focus all of his energy on his podcast.
Every weekly episode features a guest who will talk about marketing with no superfluous information as actionable strategies are the focus of the show.
From customer research to brand positioning, you can expect Everyone Hates Marketer to provide you with a fresh take on growth marketing where being able to apply the strategies you learn is what matters most.
If you are interested in efficient growth marketing that doesn’t make your audience hate you and your industry, make sure to check this podcast out. You will not only be learning how to avoid annoying your potential customers but also enjoy the great conversation that only Louis’s humor can provide!
Noah Kagan Presents
This podcast was created and is hosted by, you guessed it… Noah Kagan. Having been around since December of 2016, Noah Kagan Presents is also a testament to what a practical and no-nonsense approach can do for entrepreneurs looking to learn about marketing.
Kagan is the Chief Sumo at AppSumo, a daily deal website for software, and has been part of the world of marketing since 2005. A fan of digital mediums, he also runs a successful YouTube channel with over 150k subscribers and millions of views every week.
With a focus on entrepreneurship, Noah Kagan Presents is the best podcast for those looking for marketing strategies related to starting and growing a business.
Guests from different industries periodically participate in the podcast, and you can learn about growth marketing applied to different platforms ranging from YouTube to pournalism.
If you are looking for a podcast that has the power not only to teach valuable lessons but also to inspire you to reach your potential in other areas of your life, Noah Kagan Presents is definitely a podcast you should check out.
The ABM Conversations Podcast
While not as well known as some of our previous entries, The ABM Conversations Podcast has been around since December 2019. With a focus on Marketing and Sales in the B2B SaaS industry, this podcast has seen its fan base increase ever since its first episode.
Every weekly episode is hosted by Yaagneshwaran Ganesh and features remarkable guests who are shaping the future of their respective industries. Ganesh and his guests focus on exploring strategies to drive revenue and customer engagement, deconstructing them in the process.
Ganesh is the current Director of Marketing at Avoma and author of several marketing books, having also been featured at TEDx conferences. He is considered a Marketing Maverick by the World Marketing Congress and has been learning the ins and outs of the marketing industry ever since 2008.
If you are interested specifically in the B2B SaaS industry and are looking for a more serious approach that is still engaging and dynamic, make sure to give The ABM Conversations Podcast a listen!
Everything Is Marketing
This hidden gem just launched in January of this year but has quickly become one of our favorite podcasts. With great interviews that show listeners surprising angles on the topics that are being discussed, growth marketing is explored in a holistic manner.
The podcast is hosted by Corey Haines, founder of Swipe Files and a specialist involved with the world of marketing since 2014. Corey brings a unique perspective by having guests from different industries and deconstructing them with his unique perspective.
If you don’t consider yourself a marketer, this podcast will provide you with unique insights that will teach you how to look at marketing by leaving your “echo chamber”. As Corey says, “Everything is marketing… and marketing is everything,” it is just a matter of knowing where and how to look.
Growth Marketing Stories
Having recently celebrated its first anniversary in June of 2021, Growth Marketing Stories focus on realistic growth marketing lessons.
Hosted by Aazar Ali Shad, who started as a field salesman before focusing on growth marketing, the show offers a unique perspective ranging from acquisition to retention and referral based on his more than 7 years of experience in the growth marketing industry.
Aazar’s podcast focuses on inspiring his listeners by studying an inspiring growth marketing story each week. This story is then analyzed to understand what were the different elements that made it possible, allowing you to participate on the way.
If you are a person who needs to be captivated by a story that catches your curiosity, Growth Marketing Stories is a podcast that will boost your creativity and inspire you to apply the lessons to your own work.
Cashing In On Content Marketing
Cashing In On Content Marketing is hosted by Amanda Milligan, the marketing director at Fractl. She’s an amazing host who always brings great conversations that go beyond the basics of content marketing.
In 30-minutes, she hosts interviews with some of the smartest marketers out there with the goal of passing along the best advice about proving the ROI of your content marketing efforts.
From the importance of link building, to how to the hidden ROI of podcasting, there is a deep catalog of timeless episodes of this show to explore.
Growth Marketing Today
Another veteran of the growth marketing podcast niche, Growth Marketing Today has been around since October 2017. The host and guests of the podcast make it easy for listeners to learn from their unique perspectives, facilitating the process by providing extra material such as PDF quick references.
With weekly episodes, Ramli John takes the role of the podcast host by interviewing influential marketers like Rand Fishkin, April Dunford, Hiten Shah, and Val Geisler, to transform their strategies into step-by-step marketing strategies you can easily apply to your business.
Ramli has not only received acclaim from podcasts hosts like Sean Ellis for his work, but has also occupied positions as a marketing professor. With over 9 years of experience in the growth marketing industry, he applies his skill in highlighting the details that matter.
If you are interested in a focus on learning about growth marketing beyond the podcast medium, listening to Growth Marketing Today and using its resources is a great opportunity for you.
The Marketing Secrets Show
While all marketing podcasts promise to provide the listener with all the secrets that matter, most fail to deliver. While none of our other entries disappoint when it comes to delivering, The Marketing Secrets Show excels in providing lessons that could be considered “secrets.”
Hosted by world-famous internet marketer Russell Brunson, The Marketing Secrets Show aims to share Rusell’s “Eureka!” moments and marketing secrets he has come to learn during his more than 18 years of experience in the growth marketing business.
If you are interested in learning from the experience of one of the most successful marketers in the world, who built a $100 million fortune with ClickFunnels, The Marketing Secrets Show is a great place to learn directly from one of the best in the business.
Marketing Growth Podcast
The Marketing Growth Podcast is one of the best-well known podcasts dedicated to growth marketing, and with good reason. This podcast offers an easy way for people from all walks of life to learn about marketing in a relatable manner.
Hosted by Shane Barker, this podcast doesn’t focus on tips and secrets of the growth marketing industry but also on the various challenges and pitfalls he and his guests have faced. And what good would this be if they didn’t offer the solutions too?
Shane is widely considered one of the top digital marketing consultants in the world.
He currently holds the positions of CEO at his own consulting firm, Regional Ecommerce Advisor for NorCal SBDC Finance Center, Official Member of the Forbes Coaches Council, and Chief Financial Officer at Content Solutions. Do we need to say more about his experience?
If you are looking for a comprehensive view of the growth marketing industry, the Marketing Growth Podcast is a great option for you. Not only will you learn the industry secrets and tips, but also about technologies, software, and other factors that will have an impact on your success!
BONUS: Growth Marketing Toolbox
As a final bonus, I have to give a shoutout to my own show—yes, it’s a shameless plug!
I’ve been hosting Growth Marketing Toolbox since 2015 and have recorded over 240 episodes with world-class marketers, many of whom have been mentioned above. If you are interested in growth marketing and marketing tools, I’d be honored if you check out the show.
New episodes come out almost every Monday and you’ll be sure to walk away with a long list of new marketing tools to explore.